Monday, June 18, 2007

Blockbuster Gets The Blues

Matthew Smith, a VP of merchandising with Blockbuster, stated, "The consumers are sending us a message. I can't ignore what I'm seeing." What is that message? High Definition video rentals have gone blue, blu-ray that is. Blockbuster customers have overwhelmingly chose blu-ray rentals over HD-DVD. This has led Blockbuster to toss out the idea of further providing HD-DVD rentals. This is a blow to the HD-DVD camp in a long running battle in the format war due to the market saturation of Blockbuster. It is reminiscent of the Betamax vs. VHS war from days of old except this time, Sony is on the winning side and Toshiba is appears to be losing with its red laser HD-DVD format.

You can read more here.
You can get a better understanding of High Definition here.

Some questions:

-Do you own a high definition player? If so what format is it?
-Do you care which format wins the war?
-Will you purchase high definition in some form or fashion in the next year?
-Is high definition even something that interests you?

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